Key2Free Is Coming

October 18th is International Anti-Slavery Day. Yet, wasn’t slavery abolished? Sadly, it has simply twisted into a more shadowy and hidden form—human trafficking. People can be sold over and over again…unlike a drug.

In honor of anti-slavery day, The A21 Campaign is conducting its largest awareness campaign of the year: Key2Free. It’s an initiative to rally individuals, groups and businesses everywhere to join the fight and declare on October 18th that human trafficking is absolutely unacceptable.

People all over the world are coming up with unique (and funny) ways to use their business acumen, talents and creativity to help awaken our world to the fact this horrific crime is going on.

There are LOTS of fun ways to participate. You’re only limited by your imagination.

1. Wear the Key: On October 18, wear a key to symbolize freedom. 
Be prepared to explain what it represents.

2. Share the Key: Spread the word. Share human trafficking links on Facebook, YouTube, Twitter and Causes. If you host an event, post photos on the Key2Free Facebook page and tweet with the hashtag #KEY2FREE.

3. Raise the Key: Use your creativity and gather friends for a Key2Free event. Party with a purpose.

4. Be the Key: Join the fight and make a difference by becoming an A21 abolitionist. ‘Cause, yes, they are still needed.

Need some more ideas?

  1. Walk in her shoes: organize or participate in a sporting event to promote awareness and/or raise funds
  2. Smarten up your staff: Invite staff and friends for a showing of the documentary Nefarious or the film, Trade
  3. Donate a percentage: donate a percentage of sales proceeds or funds from a specific product/service
  4. Offer future in-kind resources: arrange to become an A21 resource for specific products/services
  5. Poster the city: Make and display Key2Free signs.
  6. Come up with something entirely different. Be creative.

As red and black are The A21 Campaign colors, a local salon (here in Charleston) decided they’re going to offer red and black hair extensions for $15 in the month of October. All profits (after expenses) will be donated to The A21 Campaign.

A local football team has decided to wear red socks along with their black uniform pants every time they take the field this fall.

Doesn’t take much to promote a little awareness. But, could have a huge impact for some 14-year-old girl. Actually, the average age for a victim is 12. Tell me that doesn’t scare you.

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